Analytics

Every business needs a visually-stunning website with great content, but this will only go so far in marketing your business online. To really accelerate your growth curve, you require insight on your customers and target audience.

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Who exactly is visiting your website? How long do they stay on each page? Which products and services are they most interested in? Are your marketing campaigns even working? Once you can access and interpret consumer data, your business will have the intelligence it needs to move forwards.

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How can BRAZE help? We can set up Google Analytics, identify key goals and create relevant dashboards that will offer valuable insight on your customers. We can also help you establish which tactics, social media platforms, feeds or content items are working, and allow you to measure advertising ROI.

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Once you understand your customers' behaviour, and how best to convert leads into sales, your business can do more of the things that work, and less of those that do not.